graphic design + art direction

Farmacy

Brand identity creation and packaging design for a unique skincare line called Farmacy. The brand pillars of farm and science are represented throughout the design elements: modern typography rooted in a grid system paired with detailed hand-drawn illustrations. 

Inspired by the folding poster concept, the product boxes are designed in a unique format to open flat and serves as a storytelling device.

Brand co-development: Sephora

Illustration: Kei Meguro

Logo concept: Myung Kim

* Winner of the 2016 GDUSA American Package Design Awards

* Exhibited at the 2015 Parsons Alumni Exhibition

farm007.jpg
farm027.jpg
farm028.jpg
farm030.jpg
farm033.jpg
farm098.jpg
farmacy01.jpg
farmacy02.jpg
farmacy03.jpg
farmacy04.jpg
farmacy05.jpg
farmacy06.jpg
farmacy07.jpg
farmacy08.jpg
farmacy09_300dpi.jpg
farmacy10.jpg
farmacy11.jpg
farmacy12.jpg
farmacy13.jpg
farmacy14.jpg
farmacy15.jpg
farmacy16_300dpi.jpg
farmacy17.jpg
farmacy18.jpg